Overview
About Company
An FMCG startup specializing in healthy food options, with a strong presence across leading e-commerce platforms, offline retail stores and various other channels.
Job Description
Role Overview:
The Finance Controller will be responsible for overseeing and optimizing the entire finance function across verticals including manufacturing, multi-brand cloud kitchens, e-commerce marketplaces, general trade, modern trade, and D2C platforms.
The ideal candidate will combine strategic financial leadership with operational execution and compliance across a fast-paced and complex business environment.
Key Responsibilities:
Financial Planning & Strategic Control
– Lead budgeting, forecasting, financial modelling, and planning across all business lines.
– Partner with leadership to align financial strategy with business growth plans including new
kitchen launches, retail expansion, and capex for manufacturing.
– Design and own the long-term financial roadmap, unit economics, and cost optimization.
Accounting & Compliance
– Ensure accurate and timely financial statements, monthly closing, and reporting across functions.
– Own statutory compliance, audits, and tax-related matters (GST, TDS, Income Tax, etc.
– Liaise with external auditors, regulatory bodies, and financial institutions.
Manufacturing Finance
– Monitor and analyze cost of goods sold (COGS), raw material procurement, wastage, and yield.
– Collaborate with plant teams to improve cost efficiency and production planning.
– Track inventory, overhead allocation, and cost optimization at unit level.
Cloud Kitchens & Retail Expansion
– Build kitchen-wise P&L and location-level profitability tracking.
– Oversee budgeting and ROI analysis for kitchen expansion and new store rollout.
E-Commerce & Marketplace Finance
– Reconcile revenues and commissions across marketplaces (Amazon, Blinkit, Zepto, BigBasket, etc.
– Coordinate with marketing and logistics to allocate spend and measure ROAS and contribution margins.
– Streamline invoicing, claims, and settlement processes.
Cash Flow & Working Capital
– Monitor working capital cycles receivables, payables, and inventory across functions.
– Forecast cash flow needs and ensure adequate liquidity for operations and growth.
– Build strong treasury and banking relationships.
Team Leadership & Technology Integration
– Lead and develop a high-performing finance team.
– Oversee ERP implementation and automation of finance processes.
– Drive analytics-led decision-making via financial dashboards and MIS reports.
Who Should Apply:
– May have worked in mid-sized companies, startups, or as Senior Controllers in smaller
organizations.
– strong finance & accounts experience, especially in FMCG, manufacturing, or startups.
– Strong command over accounting, taxation, compliance, and internal controls.
– Proven exposure to manufacturing unit economics and P&L ownership.
– Hands-on leader with strong execution capability, able to work in fast-paced, dynamic setups.
Whats In It For You:
– Be a part of one of India’s fastest-growing F&B startups, at the forefront of functional nutrition.
– Work with passionate leaders, backed by credible investors, and be involved in strategic
decisions that impact scale.
– Ownership of the finance charter across manufacturing, tech, operations, and consumer
brands.